Case Study: tony gee

highways uk, nec

Highways UK has quickly become one of the most dedicated events within the industry.

Our team’s job was to build an exhibition stand that stood out from the others, incorporating engaging technology and encourage footfall to the exhibitors.

The Brief

The Design

A 6m x 4m exhibition space with a raised hologram to capture immediate attention of attendees.

Raised LED structure with branded content on display across the exhibition venue.
Features

Hologram
Touchscreens
Furniture
Digital Counter
Meeting Areas
Carpet
LED Requirements

Raised LED Cube

P2.8 pixel pitch

what we did

As always the project begun by developing a precise render design and discussion with our clients on what their requirements were. The exhibition stand featured two focal points, with the raised LED structure and the hologram.

The layout featured dedicated meeting areas, interactive sections with the touchscreens and a free flowing exhibition stand structure, allowing the stand to be inviting and not become congested.

Tony Gee Higways UK NEC Exhibition - Render Ambien®360

the outcome

The Tony Gee stand attracted steady footfall and created a strong brand presence throughout the Highways UK exhibition show. Throughout the trade show it was clearly attracting attendees attention, with the raised hologram design being a key focal point.

The result was a dynamic and impactful presence that fully delivered on expectations and reinforced Tony Gee’s position as a trusted name within the highways sector.